See the Community Through their Eyes:

PhotoVoice, a Collaborative Youth Project

PhotoVoice is a research project focused on a community issue related to a public health, wellness or social justice. Participants use video and/or photo images to capture aspects of the environment and experiences related to the chosen community issue. Weekly group meetings include photo reviews and discussion with the goal of creating a community art display which will raise awareness and educate community members.

In 2021, Impact Norwood Youth Ambassadors embarked on their second PhotoVoice project. In this edition, students focused on substance-related advertising (specifically alcohol, marijuana, and vaping). Throughout the summer, students took photos of each advertisement they came across to demonstrate how bombarded youth (and adults) are with alcohol, marijuana, and vape advertising. The purpose of this project is to make the community more aware of the impact this type of advertising may have on young people.

*Photovoice was developed in 1992 by Caroline C. Wang, University of Michigan and Mary Ann Burris, Program Officer for Women's Health at the Ford Foundation headquartered in Beijing, China. The idea was built on the foundation that images and words together can effectively express communities and individual's needs, problems, and desires.

For more information, please visit: https://photovoice.org/